FOR IMMEDIATE RELEASE
The California Design Biennial 2007
August 19 – September 30, 2007
Opening Reception
Saturday, August 18, 2007
7:00-8:00pm: PMCA members reception with designers, Wine and Hors d’oeuvres, RSVP required 626-568-3665 x12
8:00-10:00pm: OPEN TO THE PUBLIC, Wine and music on the PMCA Terrace, Admission $5
490 East Union Street, Pasadena, CA. 91101
626-568-3665, fax 626-568-3674
E-mail, info@pmcaonline.org
Web site, http://www.pmcaonline.org
Public hours, Wednesday – Sunday, 12-5pm
The California Design Biennial is organized to showcase excellence and innovation in the field of design by exploring the ways in which it impacts and inspires everyday life. With the latest designs in fashion, furniture, transportation, consumer products, and graphic design, the CDB serves as a cross-section of the most innovative and important design produced in the state over the past two years. It is the only exhibition that highlights the unique achievements of California designers, from designs for established firms like Apple, Belkin and Fuseproject to up-and coming brands like Katy Rodriguez and Motion Theory. Works in the exhibition are selected by a jury of renowned design professionals; this year’s jury includes Lisa Love, West Coast Editor, Vogue; Michael Worthington, Co-Director, Program of Graphic Design, CalArts; Stewart Reed, Chair, Transportation Design, Art Center College of Design; Gadi Amit, President, New Deal Design, LLC and Laura Dye, Brand and Design Strategist, Art Center College of Design.
